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DC Skater Nyjah Huston Wins Best Male Actions Sports Athlete at ESPYS 2014

SYDNEY, AUSTRALIA – July 17, 2014 –– DC skater Nyjah Huston has just won his second consecutive ESPY award for Best Male Action Sports Athlete. This win solidifies Huston as a top Action Sports competitor and comes in the middle of his skateboarding season.


"I’m so stoked to have won the ESPY again this year!” said Nyjah Huston.  “It feels awesome to be recognized at an event this big.  I really couldn’t have done it without all the fans, everyone that voted, and the support of my sponsors.  Thanks so much!"

In one of Huston’s most successful years yet, he has already been crowned champion of two Street League events, X Games Austin and the Tampa Pro. 

On top of being an incredibly successful skateboarder, Huston has been dedicated to launching his latest pro model shoe, the Nyjah Vulc, which he can be seen wearing at the ESPYS.   Visit for Huston’s full line of pro model shoes.

— Release care of the Primer Group of Companies 

About DC:

Founded in 1994, DC quickly grew to be a leader in performance skateboarding shoes and a renowned action sports brand.  Today DC Shoes stands as a global brand whose product line has expanded to include men’s, women’s and kids’ skateboarding and lifestyle shoes, apparel, snowboards, snowboard boots, outerwear and accessories. 

Random Musings: Why Surfing Is Like Love ;)


Sometimes it’s a tease, you think you have it but it goes away.

Sometimes the wipe-outs are epic.

More often than not, there is competition and you can even be snaked.

But when you get the one that is perfect for you, the feeling is off the charts. 

Fell in love with this right-hander in Baler during the Philippine Wahine Classic. Photo: Ian Zamora of Zamora Images. 

Surf against Quiksilver and Roxy Pros and Legends at the 2nd Annual Quiksilver Uluwatu Challenge

Surf against Quiksilver and Roxy Pros and Legends at the 2nd Annual Quiksilver Uluwatu Challenge

Quiksilver, in conjunction with the Uluwatu Boardriders Club, today announced the 2nd annual Quiksilver Uluwatu Challenge on Sunday 22 June where 32 participants can surf against local Balinese pros and surfing legends from the Quiksilver and Roxy teams to raise money for environmental and beach clean-up programs in Bali.

For a Rp. 2 million (about $180 USD) entry fee, the lucky 32 surfers will paddle out and compete with Quiksilver legends Mark Richards, Matt Hoy, Jake Paterson, free surfer Craig Anderson,  current world number two ranked Sally Fitzgibbons, Kelia Moniz, Bruna Schmitz, and Rosy Hodge from the Roxy team. In addition, local Bali legends include Made Kasim, Ketut Menda, Made Switra and Made Lana, as well as Tipi Jabrik, Dede Suryana and others from the local Quiksilver team for a total of 54 participants.

This year’s Quiksilver Uluwatu Challenge will be in the Eddie Aikau six-person heat format, where each surfer competes in two heats and the two highest scores from their four best waves will be scored and totaled. The surfer with the highest two-wave score total (out of a possible 20 points, maximum of 10 points per wave) will be declared the winner of the event.

After the competition the Single Fin bar will open up for a sunset party and host the awards presentation in what is sure to be reminiscent of Uluwatu surf scenes from “Morning of the Earth”, the Albe Falzon epic from the 70s that stirred the imaginations of millions.

“Uluwatu is the best wave in Bali, and to be able to surf with the locals and regular punters who are all collectively trying to highlight environmental awareness in Bali is something I am thrilled to be a part of,” says Matt Hoy.

Sally Fitzgibbons agrees, saying “I love Bali, so I’m really happy to be able to help spread the environmental message here towards keeping the beaches and water clean.  I was here a couple of years ago and had such a good time, so it’s great to be coming back!”

Craig Anderson added, “I travel all over the world and still rate Indo as my favorite…looking forward to getting on to some long lefts at Ulus!”

Quiksilver spokesperson Sammy Gosling is looking forward to another great Uluwatu Challenge this year, saying, “This is the second year of this event, which is to highlight the environmental issues at Uluwatu and around Bali. We’re so glad to bring our global team together with local legends and tourists to make a positive difference.  Last year we had the smallest swell possible at Ulu and everyone still had a great day so we are hoping for a thumping swell to hit Outside Corner in 2014.  It will be a great day for both the surfers and the fans on the beach.”

To register for the Quiksilver Uluwatu Challenge event, please send your name and contact information via email to All entries are on a first come, first served basis.

Successful applicants will be notified and expected to attend the opening party at the Boardriders Café on Jalan Legian in Kuta starting at7:00pm on June 20where they will pay their entry fee and view the heat draws.

The Quiksilver Uluwatu Challenge is presented by Quiksilver, Coca-Cola Amatil Indonesia, Garuda Indonesia, Boardriders Café, Single Fin, Jim Beam, and San Miguel, with support by the Uluwatu Boardriders Club and the Asian Surfing Championships.

Castaway: The Music Festival of the North

Castaway: The Music Festival of the North


This summer, three of the hippest apparel brands – Quiksilver, Roxy and DC have teamed up with SM Pampanga to launch a must-see music event.

Castaway is a first of its kind music festival wherein SM City Pampanga served as the fitting venue for one of the most exciting music-themed summer parties.

Recreating the relaxed summer vibe of the beachside - from the fine white sand to the laidback look, guests were treated to a summer party to remember. Aside from the guest artists featured at the event, additional attractions at the party included fire dancers as well as top DJs who kept the party going  ‘til dawn.

By opting to hold the party within the city, it made it easier for guests to drop by and enjoy the festivities, most importantly, the awesome musical lineup – Up Dharma Down, Franco, DJ Ron Poe, Kjwan, Brownman Revival, Save Me Hollywood, She’s Only Sixteen, Run Manila, Jensen and the Flips, Indio I, Kiro, Dr. Flavor, and MC Boo.

The event served as the perfect break for everyone who wanted to get away from all the stress of city living and enjoy a fun and entertaining weekend where they didn’t have to go too far or spend too much just to see their favorite bands.

Effectively bridging the gap between music lovers and beach bunnies, Castaway created the perfect synergy wherein everyone was able to enjoy the best of worlds in just one hip event.

As Quiksilver, Roxy and DC have always been popular fashion and apparel brands for the youth, it was only fitting that these three brands served as the main sponsors for Castaway. Showcasing the vivacious energy of the youth, all three brands were happy to support an event like this, as they also actively share this fun, youthful vibe through the various apparel and accessories that they carry.

The Primer Group of Companies, Asia’s next retail giant, is the exclusive distributor of Quiksilver, Roxy, and DC in the Philippines.

"A Pointy Sunday" was shot and edited by A Dedace one beautiful Sunday morning in La Union. 

I bribed him to leave the lineup w the offer of breakfast and keys to Casa which resulted in one of my rides getting caught on video cos A decided to shoot while he digested his breakfast. Win-win really.

Carille and the 9 ft Singles is a video shot and edited by A Dedace, himself an up-and-coming peeler killer and style-master. Shot during Coast Thru Life’s “Single and Unattached 2014” event held in our sleepy surf town of San Juan, La Union. These clips are highlights from Day 1 and reflect the good vibes of the day. To quote Best Coast’s lyrics “Why would you live anywhere else?” ;) 

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